Tag Archives: mobile technology

Mason City: New Barcode Pathology System

There are many industries where failure and mistakes are simply not an option. While care for the living is an obvious one it is also the case in post-mortem care; no family will tolerate a mistake when it comes to the care of a loved one. Therefore it is no surprise that the Mercy medical Centre in North Iowa have turned to barcodes in order to ensure that the correct information is stored for the correct bodies. The new system also allows staff to track progress whether it is at another facility or in storage. The ease with which barcodes can attach the physical with the digital is something that makes it so versatile.

So how does this apply to business in general? The lesson is that no business should be accepting mistakes due to inadequate systems. Although it may not lead to such an awkward situation as dealing with the body of a loved one, when the solution is as simple and cost effective as barcode reading software it is simple. Whether it is used to improve efficiency or simply act as a double check for human error it is clear that many organisations could benefit from its inclusion. If you look at any of the most complicated industries barcodes are at the heart of them; retail, logistics and now health.

If you want to see how barcode reading can help your company check out our website for our ready-to-use barcode filing  application and software development kit.

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Deck the halls with QR Codes? A Cautionary Tale.

By all accounts it is too early for this post. The mentioned of the ‘C’ word should be taboo, but the season of Christmas marketing is almost upon us. Marketing departments are starting to finalise their campaigns and try to find something different.

We will undoubtedly see many QR Codes as they try to capture the growing mobile markets. With the number of smartphones now used it is clear that they are a key part of how consumers interact with companies. Those companies who wish to spurn this development will be missing out on a large slice of the market.

However, despite reading many articles predicting a landslide of QR Code campaigns I think caution should be exercised. As I have mentioned many times in this blog you cannot force people to take the 20 seconds or so to scan a QR Code, you must offer them a reward! A shiny commercial for your product does not count, make it something worthwhile; a discount or some content of real value. What is more let them know what they will get before they scan, otherwise your QR Code may be lost alongside the thousands of others.

If you want to get your phone ready for QR Codes then check out our free barcode scanner app in the google play store or our Software Development Kits.

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There’s Something Fishy about this Barcode

The Frieze Art Fair in London is one of the biggest of its kind, with tickets starting at £20 it is certainly not cheap. However it is full of innovative new ideas and, this year at least, a novel approach to QR Codes.

We have seen QR Codes in many different guises, from corn mazes to office roofs there seems no limit to what they will be used for. This story is no different, albeit it a bit tastier. The sushi restaurant ‘Moshi Moshi’ has been inviting visitors to the art fair to try their sushi, but first to scan their food! The sushi itself is a QR Code which, when scanned, takes them to a website about the sustainability of the fish they are eating.

This trial is being held at the festival with a view to rolling it out to more of their restaurants, so you too could scan your food before you eat it. This is indeed another gimmicky use of the QR Code. However it is raising awareness about a very important message and reminding us that our food has its own back-story to tell is more relevant than ever.

If you are interesting in using QR Codes, or any type of barcode, in your business then check out our website for barcode reading solutions.

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Barcodes Reach 60!

60 years ago, on sunday 7th October, the barcode patent was filed in the USA. It only took another 22 years for the required readers to appear and for them to appear in the first shops in 1974 but since then the world has not looked back. The fact that the barcode was invented decades before an effective method for reading them was developed is testament to how simple the barcodes themselves are, simply lines of ink.

The BBC have written a very interesting piece about barcodes on their 60th birthday, exploring the standard debate surround QR Codes vs. Traditional 1D barcodes, worth a read but I will try not to regurgitate.

The major point I think it is worth making on the 60th birthday of the Barcode is that they show no sign of disappearing. The task they perform in linking physical objects to a digital database is more relevant than ever, and there is nothing which can compete in terms of cost-effectiveness. So do I think that we will be celebrating 100 years of barcodes in the year 2052? Yes. I am sure that Near Field Communication will develop and the price will come down but the simplicity of barcodes is going to keep them central to the indsutrialised world. Especially as more countries become industrialised and there is a greater competition for resources the simply solutions will surely stand the test.

What are you opinions on the future hopes of barcodes?

If you are interested in exploring what barcodes can do for your business then check out our website, with Software Development Kits and a ready-to-use application there is something to suit anyone.

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QR Codes vs. Digital Signage: but should they be compared?

I have been exploring the uses of QR Codes for a while and it seems clear that they offer huge advantages, especially for small businesses. With the minimal set up costs and ease of implication it is an easy step to take. However the manner in which they are used is still widely variable.

Reading an article comparing the use of QR Codes vs. Digital Signage for small businesses set me thinking, should they be compared at all? The only similarity is the ease with which the content can be changed, but a QR Code should not simply be replacing the job of what a chalkboard can do. With the extra hassle of finding the application on the phone and waiting for the content to load it is simply not comparable in that sense. QR Codes are a brilliant way to bridge the gap between physical and online spheres, but only where that is desirable.

For example a small shop should not keep a list of in-store special offers on a webpage accessible through a QR Code, its just hassle for everyone. However if you wish to encourage webtraffic and want to shift stock online QR Codes are a perfect way to channel interest.

Want to explore what barcode reading can do for your business, check out our range of SDKs for various platforms or our ready-to-use application on our website.

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Barcodes for Small Businesses

In charities and small businesses there is no room for waste, even small changes can sometimes be big decisions due to the resultant effect on already tight cash flows. However if you want to keep an organisation running smoothly and efficiently, investments must be made.

The Watford Observer has reported that the county council has awarded £750 to the Rickmansworth Toy Library to allow them to implement a barcode lending system. Many people working in business will be reluctant to take lessons from a local toy library, however it is something worth paying attention to. An efficient and automated system not only provides a check on human error but it also allows staff to concentrate on the less monotonous tasks which can really propel an organisation forward.

In small business there is always the option of a manual workaround, and often they do save money, but a long term view can help a small group of people have a big impact. For more information on what barcode reading could do for your business check out our ready-to-use barcode application.

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Creative Barcode: Intellectual Property Innovation

The Creative Barcode company claims they have the first innovation in the Intellectual Property sphere for more than three decades, and its a hard claim to refute. Not much has happened in the last three decades regarding intellectual property. However the way everyone works has changed massively with the onset of the internet and the digital age. Therefore this simple and intuitive solution allows for a dynamic approach and maximum control for the owner of intellectual property.

The Creative Barcode

The use of barcodes makes perfect sense since they can remain unchanged while the content they link to regarding the status of a piece of intellectual property may be dynamic. For more information check out their website.

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Barcodes Fighting Forgery

News agency Reuters have reported that scientists in America have developed a ‘nano’ QR Code printed from fluorescent ink which can be used to help prevent counterfeiting. The basic idea is that the QR Codes, invisibly to the naked eye, are printed on the bank notes so they can be checked for authenticity later. Many people may ask why QR Codes? Bank notes have had invisible ink used to track them for years! Well QR Codes can contain far more information, and this information can be linked to a database which means without access to the database it will mean nothing to those attempting replication. Secondly they can be printed so small that they could be made to only be visible through a microscope, again making the job of any potential counterfeiters much harder.

Barcodes, in their simplicity are the ideal solution. The price to print them is only ever as much as the ink, compared to NFC chips which are less versatile. It is for this reason that it will be a very long time until we see them out of use, in fact it appears uses for barcodes are forever expanding.

If you want to explore what barcodes can do for your business then check out our website.

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QR Codes… not just for the living!

I have covered this news story previously when an American funeral directors and head stone producer started included QR Codes on head stones. I did not think I would see it again as I was doubtful people would wish to do anything novel with a grave stone.

However the BBC have now reported that it is taking off as a trend in Denmark. Since it has reappeared it seemed worth giving it another thought and it occurred to me that this was an excellent use of the technology. I am still not sure I would use the service myself but it solves the issue of a graveyards anonymity. If you see a head stone all you can gather from it is a name and some dates, you may be lucky to get a small quote but other than that there is nothing else we can find. Therefore as a system to neatly provide more information it is perfect, although the links must of course be well maintained.

Despite the fact I will not be rushing out to invest in this industry it does show the potential of QR Codes. With less than an inch square you can provide unlimited information through any media format you wish; not just text. If you wish to find out more about the potential of barcode reading for your company then check out our website.

Jack

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Mobile Giants Battle over Barcode Patents

We have all heard recently of the patent battles raging between Samsung and Apple; Samsung now have to pay huge sums of money to Apple. This is nothing new and seems to have become a rather ugly side to the world of business where legal departments do battle. Aside from the fact that a patent should be an ‘unintuitive’ step, which most of their patents for ’rounded edges’ are not, it means that the consumer loses out. Less choice and higher prices seem to be the inevitable outcome.

However the patents that companies are battling over does show clues as to the future of mobiles technology. With this in mind I have been very interested to see in the news patents for mobile barcode technology being awarded to the large mobile companies. They appear to be mainly related to capabilities for enhanced shopping experiences where you can scan a barcode to add something to your shopping list. This is not a new concept with Tesco including it within their mobile shopping app quite a while a go. This point aside, though, it is clear that the expansion of barcode enabled mobile shopping is going to arrive.

If you want to get ahead of the game with mobile barcode technology then check out our website.

Where do you see mobile barcode technology going?

Jack

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