Tag Archives: reader

Record Breaking Barcode

AC Labels, of Derby (UK), have set the world record for the longest linear barcode. The event was organised yo celebrate the 60th anniversary of the patenting of the barcode by the firm which specialises in barcode labels. So what does the barcode say if you scan it? “HAPPY 60TH BIRTHDAY BARCODE!” of course.

The barcode is 40m long, but is there anything capable of reading it? I was keen to give the picture a go in our SDK but sadly we only get part of the barcode here so we may never know. If anyone has a full size picture send it over and we will give it a go. Alternatively you can test our SDK, or ready-to-use application, yourself by downloading it from our website.

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QR Code Use on the Rise

The use of QR Codes has in recent years started to get a bad press in some quarters, their gratuitous use of annoyance to many. This has led to many predicting their speedy demise to be replaced by NFC which can offer more information. However is appears that for all the negativity the use of QR Codes in the USA has increased 40% year on year (taken from BBC website).

This will come of little surprise to those who have used QR Codes since unlike NFC there is little (almost no) cost in implementation. The only cost is in the printing of the QR Code and all the complicated information which you may wish to convey is simply held on a website. Especially at a time when companies do not have the money to invest heavily but still need to innovate the choice of QR Codes seems obvious.

It should also be seen as a consumer driven trend. Although every phone you now see advertised comes under the ‘smart phone’ category there are still many new people changing to smartphones each year; the market is not yet at its full size. Therefore as more people invest in smartphones the effectiveness of QR Codes can only increase. So if companies follow the basic rules or using short web addresses to keep the barcode simple and ensure that the user is offered something for their effort then QR Codes will continue to flourish.

Want to read QR Codes on your android? Check out our FREE application in the Google Play store. Alternatively if you want to learn about integrating barcode reading into your software then visit our website.

Jack

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Award Winning Software

Once again the Softek Barcode Reader has been named one of the top products by ComponentSource! The continued success of the Barcode Reader is testament to the high quality service it offers and the ability to keep evolving.

If you would like to try the SDK or our ready to use application for yourself then head over to our website where they can both be downloaded, and then simply get in touch for an evaluation license! With QR Codes now supported and improved Data Matrix reading, alongside many other features, there has never been a better time to give it a go!

If you are not sure how barcode reading can help your business then check out previous posts on this blog.

Jack

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The Data Matrix

If you read this blog, or many others for that matter, you could be forgiven for thinking that QR Codes are are the only 2D barcodes to exist. However the Data Matrix is still widely used and very effective in many situations. I started thinking about this following the Guardian blogon poor QR Code usage showed a Data Matrix and claimed it to be a QR Code which was simply to small to be of any use. Despite containing many amusing examples of terribly conceived QR Codes it also seem a bit desperate for content and forgets 2D barcodes need not be restricted to customer interaction.

Probably best to check what Barcode you're dealing with!

Both Data Matrix and QR Codes were developed by large businesses involved in technical production to track parts and products as they moved around. Since within a company you can choose the conditions for barcode reading and the quality level of the barcodes produced the large redundancy provided by QR Codes is not always necessary. Therefore Data Matrix can make for very space efficient barcoding.

For more information on Data Matrix standards see this useful PDF. Or for more information on how easily barcode reading can be incorporated into your company check out our website and try out SDK or ready to use application today!

Jack

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Quality QR Code Reading

QR Codes are big business, there is no avoiding them. Just look at this blog which theoretically is about all types of barcodes but the show is stolen by the QR Code. There is simply just more news about them.

Therefore when it was decided they should be added to our SDK and applications we realised it would have to be good. Now it has been around for a few months we are confident we have one of the best QR Code reading systems around. Although the huge redundancy in QR Codes does make them an efficient read this is often taken out by the marketing people, impressed by the amount the barcode can be messed around with. However as feedback continues to come in from customers we believe ours is working very well.

Quality QR Code Reading

One customer has noted the ability of our software to read however the code has been scanned “Straight or crooked; copy , fax or original… It’s really good.”

But don’t take our word for it, or theirs, you can try it today for free! We have a free application available through google play or you can download it from our website for mobile platforms, windows, OS and linux.

We would love to hear what you think so get in touch!

Jack

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QR Code Art

Followers of this blog may well be aware that I am not a fan of QR Codes which have been extensively played around with; removing the redundancy from the QR Codes also removes their advantage and means they are far less identifiable.

However this does not mean that when done very well the results cannot be impressive. This blog I found talks about how QR Code art is now starting to appear in gallaries. I am not sure that this is a sign of it’s acceptance by a wider community I do think it shows the inherent interest people have in the idea of functional art. It gives another, potentially unexpected, dimension to the piece since the choice of what the QR Code contains is also key. Also while they do appear similar to very abstract art it does have a fundamental difference, the message the artist wants to encode in the work dictates a large amount of how the piece looks.

I am not sure I will be rushing out to purchase QR Code canvasses any time soon but its nice to see it being done properly, rather than companies lazily trying to show as bigger logo in the middle of the QR Code as they can before it stops reading.

If you’re on an android phone then check out our FREE application on google play or if you want to integrate QR Code reading to a mobile platform check out our website.

Jack

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QR Code Placement Revisited

If you followed the blog a month or two ago this will be a very common theme, the rubbish placement of QR Codes; such as in the underground where no one has enough signal to get onto the internet. This morning I stumbled upon a tumblr blog called WTF QR CODES which aims to expose the many ridiculous situation which QR Codes are now found in.

Firstly though I think it is worth noting that many of the QR Codes they state as ridiculous, such as on the back of a van or on a business card are just funny due to how they are presented. The van shown will undoubtedly spend a large amount of time stationary where the QR Code will be both useful and safe.

However as a whole the blog makes a great point, how much do the advertisers really think about how the technology is used. Several of them don’t even allow for a decent read since they are too far away and effected by wind (reference the flag and the one being dragged by a plane… I’m not making this up!).

Have you seen any ridiculous QR Codes around? I’d be interested to know what most people deem too far.

Jack

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QR Codes Now Supported on Windows SDK

We are very happy to announce that the Softek Barcode Reader SDK for Windows now supports QR Codes and our mobile SDK versions will not be far behind. After a lot of development and testing we think that it is a major enhancement but don’t take our word for it; try it yourself now!

But what if you already have our software? Don’t worry! Any of our customers who have active support and upgrade cover will soon receive an email with download instructions for the update. However if you can’t wait that long then simply send us an email atsupport@bardecode.com and we’ll get it to you straight away. For anyone currently unaware QR Codes head over to our blog for more information on what they are and how they are different to Data Matrix barcodes.

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